10 Best Websites that Changed Everyday Life

by Richard Gall — 3 hours ago in Top 10 < 1 min. read

The internet has made it possible to do almost anything online. Certain websites, however, have shown the new face to the internet. The internet makes everything available online, including education, shopping, socializing, and news. This has led to many internet giants in the world of top websites. We present the top 10 websites that have changed our daily lives.

Table of Contents

1. Google:

It’s easy to understand the name. Google is a well-known brand. A wise man once said, “If it doesn’t appear on Google it cannot possibly exist elsewhere.”

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Sergey Brin and Larry Page created the search engine giant Google in 1998. It is currently the largest search engine in the world. Google is responsible to around 80% percent of all online searches today.

Google is not just a search engine. It has also made important contributions to a number of other areas such as the browser Google Chrome and social networking sites like Google Plus. Google has gained popularity to the point where it is now considered a verb in the Oxford Dictionary.
Also read: How to choose The Perfect Domain Name

2. YouTube

Videos have been a long-standing source of entertainment on the internet. Many people, including website owners, try to avoid videos due to bandwidth and frequency issues.

YouTube was created in February 2005 to address this real problem. YouTube allows users to upload videos at a much higher frequency than before. They can also comment and like the videos. YouTube is now chasing its viewers’ hearts by making all the videos available.

3. Amazon

It is obvious that the website’s name is extraordinary. Amazon.com, the largest online shopping site, was named after the world’s largest river.

This website has everything, from groceries to music CDs, electronics to toys. This allows people to have all their items under one name online. This has significantly reduced the time spent in retail stores.

Amazon also offers free shipping, as well as the availability advantage. Amazon has without doubt changed the face of online shopping.
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4. Facebook

This is perfectly captured by the following quote: “The book everyone wants to read.” Although it was founded in February 2004 by Mark Zuckerberg, the site experienced significant growth in 2010, when it had reached 500 million users.

Although the website was initially created for one college, it gained widespread acceptance around the globe. Although socializing online is not a new concept, the site’s many lucrative options helped it to become one of the most popular websites worldwide.

Registered users can communicate with other users, comment on their posts and like them. They can also make new friends or maintain existing friendships on Facebook. It was the idea of bringing people together that was first established.

5. Wikipedia

Jimmy Wales created the largest free encyclopedia on the planet in 2001. It has helped millions of students around the globe. Nearly 17 million articles are available, and they can be accessed in many languages including Spanish, German and Russian.

It’s a free website that allows users to search for almost anything. If he doesn’t find it, he can make modifications. It was ranked seventh in terms of website views according to Alexa, an online rating service.
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6. Yahoo!

It was the most visited website on the internet between 1994 and the time that Google emerged.

Yahoo Messenger is just one of many divisions that Yahoo offers. It also includes news, ads, search engines, games and Yahoo messenger. But yahoo messenger is the most popular, as it was the first chatroom to gain popularity. Yahoo Messenger is the most widely used.

While Google has now taken over Yahoo’s position it is safe to still evaluate it and include it in the top 10 websites of this new era of information.

7. Pandora

This website is a well-known name in the music world. Music cassettes, CDs and MP3s are all available for people who enjoy listening to music.

With the introduction of the online radio service, users can create their own radio stations and listen to music that suits their preferences. This is a significant shift in the sector.

8. Blogger

Blogger allows you to share your thoughts with the rest of the internet. Blogger has replaced the traditional method of writing on paper, in a notebook, or getting a column published in a magazine.

Now you can quickly and easily type your thoughts and upload them to your website. This will allow you to gain international recognition.

Although there were several other sites in the race such as TypePad, LiveJournal and WordPress, none of them could change the trend towards Blogger and it should be included on this list.
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9. Craigslist

Advertising is necessary for everyone to know about it. You are likely to be familiar with the issues surrounding spam, security, unorganised advertising, and other concerns if you have been involved in this industry. The world’s biggest online advertising website solved these issues, making life much easier for everyone.

You can search the internet for any topic, worldwide or locally, using this method. The section titled “personals” also made this website very popular.

10. eBay

Another shopping site, but this time it has achieved new heights by offering exclusive bidding and purchasing options.

It is the largest online shopping site in the world with more than 30 branches across the globe and all the attractive features that make it stand out from other stores.

These websites are so popular that they have had an impact on everyday life for ordinary people. They have been awarded a place on this list.

Richard Gall

Richard is senior editor of The Next Tech. He studied International Communication Management at the Hague University of Applied Sciences.

What is The Future of Advertising in Applications?

by Amelia Scott — 8 hours ago in Mobile Apps 4 min. read

It’s over. App publishers and advertisers will be able to stop worrying about the new privacy feature’s impact on the future and instead start thinking of creative ways to address the industry-estimated ATT user opt-in rate of around 10%.

What is The Future of Advertising in Applications?

The following are some of the ways publishers and advertisers can think about pivoting their strategy, so they aren’t hit so hard by the looming IOS user data drought.

The Next Creative Frontier

79% of advertising consumption will occur via video by 2022. Therefore, it is important to pay attention to the growth of rewarded video integration into non-gamified apps.

Rewarded video

The rewarded video has the highest cost per 1,000 impressions (CPM), as the ad is seen for the entire duration in return for a tradeoff. Rewarded video is a term that is almost exclusively associated with gaming apps at the moment. But, there is a seismic shift.

The most famous usage of rewarded video by a non-gaming app might be Spotify, which has been using it for years to provide a half-hour of ad-free music to their non-premium users in exchange for watching a short video.

Video ads

Apps that offer live streaming of short-term events may quickly adopt this interactive model of running video advertisements. For example, users who live stream a sporting event might be able to view a series of ads from major sponsors before they start their streaming service.

This will allow them to access better angles and more detailed information about the event such as a camera mounted at the end of a surfing board or a drone’s eye view of a football match.
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Catalog apps for companies like IKEA

Catalog apps for companies such as IKEA could be another application. IKEA, a large multinational retailer of consumer goods, could team up with Lidl to offer the rewarded video. This means that you can browse one app and watch a video, then get rewarded with a digital coupon for the next purchase at the partner company.

Publishers can make these partnerships very lucrative by collecting additional customer data.

Build for Android, Sell to the World

FinancesOnline recently published a comprehensive report that estimated that three billion Android users are more than three times as many as iPhone users globally. If ATT consolidates IOS as an operating system of privacy and exclusivity, it also cements Android as the system that has wide market access.

Smartphone makers have released cheaper options than the most expensive iPhones. Apple’s rivals have established themselves in the developing world to gain a larger global audience and keep future IOS users away.

They offer more expensive, innovative models, like Samsung’s Galaxy Fold. Advertisers and publishers should be aware of this fact and consider shifting their efforts to reach more users of the popular operating system.
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Selling smartphones in developing countries.

Advertisers and developers can take advantage of the increasing adoption of smartphones in Sub-Saharan Africa. They should also pay attention to regional trends like the popularity of edtech applications. A report from Google states that mobile usage in Southeast Asia is the most popular in the world.

Apple’s current cheapest iPhone, the iPhone SE, is far too expensive to be competitive with the phones that companies such as Samsung, Nokia, and Google sell to people in developing countries. Developers should also research the types of apps that are most popular in countries where smartphones are only just starting to be widely used.

This is especially true for app companies whose attempts to monetize IOS products have been thwarted now by ATT – such as hyper-casual gaming developers.

“Sign-In to Unlock Exclusive Features”

Developers and advertisers will only be able to evaluate the full impact of IOS14 on their marketing strategies, track users and what data they still have from Apple product users in the next months.

Until then, publishers will start looking at ways of acquiring user data for themselves – possibly by building their own first-party identifier, similar to website cookies. Premium apps will also be able to collect users’ email addresses from the moment they download the app. This will allow publishers to build a user database that they can sell to advertisers.

However, not everyone will want to give up their email addresses. A reward system offering premium services or exclusive content could tempt them to sign in.
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Tracking the consumer

If users can be incentivized into providing their email address, publishers can then track how many times the user opens the app, what they spend their time doing in the app, and how long they spend doing certain things in the app. This data can be used to create a deck of information that can be offered to advertisers.

For example, an app that sells used cars might sell information about the users who use the app to look at Mercedes-Benz dealerships within a radius of the user’s geotagged address.

The beginning of a new chapter

Apple users are the premium user publishers want to attract, so it is understandable that personalized ads on IOS will soon be extinct. But, the ad-spend money used to create targeted, personalized ads won’t disappear. Instead, it will shift into new ways of working until the best solution can be found.

Incentivized ads will be used to encourage users to view a piece of content, or to provide their email addresses. To create new formats products for advertisers, developers will use the valuable insights from large-scale user trends.
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Advertising is changing dramatically

The next big shift for advertising on the web and in-app will involve the emerging markets and a possible pivot to publishers spending more to target Android users. Publisher monetization options will increase as more countries have access to smartphones that can display ‘rich media (video) and better phones.

Lastly, and perhaps most important, the majority American time spent on their mobile devices is spent in apps. We see the future being brighter because of this.

Amelia Scott

Amelia is a content manager of The Next Tech. She also includes the characteristics of her log in a fun way so readers will know what to expect from her work.

9 LinkedIn Basics Every Job Seeker Should Know

by Perla Aroyo — 9 hours ago in Business Ideas 4 min. read

LinkedIn started as one of many other social networks when Facebook was booming. People were not in a rush to join this new platform because its concept was new. It promoted professional communication instead of casual friend requests, check-ins, and photo updates.

Nevertheless, today, LinkedIn is a perfect place that unites job seekers and recruiters and helps them meet. It’s a safe platform for people interested in keeping abreast of industry news, sharing professional opinions, learning, and looking for a dream job.

This all makes LinkedIn more complex than just a regular social network. Knowing how to upload a resume on LinkedIn is not enough to receive communication requests and interview invitations. However, an understanding of LinkedIn basics will definitely help you create an impressive profile for yourself.

9 LinkedIn Basics Every Job Seeker Should Know

Here are a few tips on how to upload a new resume on LinkedIn and how to make your profile stunning for you to know before you start looking for positions.
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Take Care of Your Picture

People love putting faces to messages and posts. So, if you have no headshot uploaded to your profile, it looks unfinished. Studies show that such profiles don’t get enough attention from recruiters. Some of them tend to avoid such accounts by all means.

It’s not a big deal to find a quality picture of yours with a big sincere smile or go and get it taken. Consider it an investment into your future career.

Having a good background picture is also important. It helps people understand what industry you belong to. Take it seriously and try to make your profile look professional top to bottom.
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Highlight Your Key Strengths

A headline goes under your name. This part is strategically important as it helps recruiters find you. List your key strengths or a targeted professional title there to get more connection requests. Of course, all those competencies should be proved by the contents of your About and Professional Experience sections.

Don’t write things like “looking for new opportunities” in this section because it’s perceived as selfish. You need to offer something first before you get to set your demands.

From this perspective, mentioning your current professional title won’t do any good, either. Instead, focus on three to four key skills and divide them with a bar.

Create a Great Summary

A LinkedIn summary is different from a resume summary. You can get more personal and employ a storytelling approach instead of keeping the style too formal.

Explain what brought you to the field, why you do what you do, and what are your biggest achievements. Do not forget to include your key hard and soft skills here and there to make your profile stand out from the crowd.

At the bottom, you may add a quick call to action inviting recruiters to message you directly if they have any interesting positions. Also, you may add a more detailed list of your specialties divided with bars.
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Fill Out Your Professional Experience

You can either make your resume and LinkedIn consistent, copying the content of the latter into your profile, or change it. If you choose the second option, remember that LinkedIn only outlines an achievement. It’s the resume that details it.

If you choose to copy your resume into LinkedIn, take into account that apart from bullets, you can also write a detailed company description or explain your duties better. If you use different tools in every position, you can specify them in the job description as well.

Do not Forget about Education

The education section is essential for both your resume and LinkedIn. In the latter case, education is also a powerful networking point. You can easily grow your activity and followership by simply adding your alma-mater to the page. Also, do not forget to follow your university page and add it to the Interests section.

Also, make sure you add all relevant courses and training that you’ve got. You can land more interviews if you advocate for continuous learning.
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Add Certifications

Any relevant certifications should be part of your LinkedIn profile. They are your achievements, so don’t ignore putting them in the special section.

However, relevance should still be your major concern. Make sure each of your certifications shows you as a professional interested in quality performance and continuous learning. It’s essential for building your personal brand.

Choose the Right Skills

Many people are tempted to add all the possible skills to their LinkedIn page. This strategy is entirely wrong. Your goal should be to keep your profile relevant and professional. After all, those skills are the main keywords on your account.

Also, remember that by adding those skills, you expect your colleagues to endorse you. They can’t do that if they didn’t see you apply those skills. So, keep in mind that you should only put those talents that can be potentially verified by colleagues.

Regularly Update Your Interests

Keep your interests updated because they help make your profile visible to people who you share something in common with. This is helpful when it comes to building your network and making your profile stand out to recruiters.

Be Open to Opportunities

Phrases like ‘looking for opportunities’ or ‘seeking a new job’ are not welcome on LinkedIn. However, there is another way of signaling hiring people that you are open. You can say this directly using a special feature that allows choosing the positions and locations that you are especially interested in.

That’s it for now. If you follow these suggestions step by step, your LinkedIn profile should be good to go.

Perla Aroyo

Content Writer at Skillhub with more than five years of experience in resume writing service industry. My primary specialization is English and Marketing, but I write on a great number of other topics. My specialties - Crafting texts to suit any purpose, Marketing and Brand Strategy, Flexibility, Identifying and discerning audience types, Precision

5 Creative Recruitment Strategies to Hire the Best People

by Alan Jackson — 10 hours ago in Future 3 min. read

In the current job market, if you want to hire the best people for your company, you will have to do things differently.

Most companies find themselves stuck between a pile of resumes, which makes their hiring process very difficult and time-consuming. In this article, I am going to highlight some creative strategies that you can use to connect with the people you are looking for and impress them enough to come work with you.

5 Creative Recruitment Strategies to Hire the Best People

Make Yourself Stand Out

The very first and the most important thing that you need to do is to make sure that you have an excellent profile. If you want the best candidates to apply to your company, you need to make sure that they know how you are and want to connect with you.

You can do that by developing a good company culture and advertising it through social media. You can also hire recruitment agencies and have them develop recruitment campaigns for you depending on your wants and needs so that you find the best employees for your company.

Actively Search for People on the Internet

The next thing that you need to do is to make use of the power of social media. In this digital age, businesses need to make use of every available channel to reach people. Social media presents an incredible opportunity to connect with potential candidates and reach out to them.

You can make a company profile on hiring platforms such as LinkedIn, where you can advertise your job posts. Such platforms allow candidates to make a complete profile so that recruiters get a better understanding of their expertise and connect with them if they want to.
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Consider Previous Candidates

One of the best ways to ensure that you don’t have to spend a lot of money on your hiring process or spend a lot of time on it is to consider candidates that applied to your company previously. A lot of times, candidates are rejected due to the unavailability of seats or because you don’t need their talents.
However, you can review their profile and contact them if their skills match your needs. It is going to save you a lot of time, and you won’t have to go through the whole interviewing process again as you can simply negotiate the terms and hire him.

Handpick Good Candidates and Show Them You Want Them

If you want to hire the best talent in town, you will have to go the extra step to scrutinize them and ensure that they fit your company. On top of that, you will have to show the candidates that you want to work with them so that they feel as if you cherish their skills.
The current market has become more competitive than it used to be. Right now, candidates not only want a good salary, but they want to work in a company that gives extra benefits. If you can show a good company culture to potential candidates, they will want to work with you and prefer you over others.
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Attend Random Events

Last but not least, searching for good candidates can get very difficult if you don’t know the right people. Most businesses only advertise their job postings in job fairs, but it is an outdated practice as the best candidates already have a job.

If you want to connect with people who have the best skills, you will have to go one step ahead and reach them through meetup events. Depending on the employee you want to hire, you should actively visit events that are related to his field.

Alan Jackson

Alan is content editor manager of The Next Tech. He loves to share his technology knowledge with write blog and article. Besides this, He is fond of reading books, writing short stories, EDM music and football lover.

Top 3 Tips to Stand Out from Competitors

by Richard Gall — 20 hours ago in Development 4 min. read

It is a fact that in order to create a successful business, you must be different so people choose you over your competitors. There is a right and wrong way to do this, and most entrepreneurs don’t know how to do it correctly.

The right way will result in lower marketing costs, shorter sales cycles, and greater market dominance. The opposite is true.

We want to avoid the former, but how do we do that?

Top 3 Tips to Stand Out from Competitors

In this article, I’m going to outline exactly how to stand out from your competitors in a way that positions your brand as the clear choice, both logically and emotionally.
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1. Don’t just be better — be different

Contrary to popular belief, the world won’t knock on your door and throw money at you because you have a better mousetrap.

While a product or service is superior to its competitors is great, a product/service that is better is even greater. This is because the human brain works in a certain way. We would be insane if we didn’t notice and process every bit of data that we came across.

We filter most data that we encounter in the real world. The things that are out of the norm are what make it through. Unusual things. Different.

This is because our brains evolved early to protect us against danger. We filter out noise so that we can focus on what we can eat and what could kill us.

This survival strategy dates back to a time before Uber Eats was available. You could order pizza, ice cream and Reece’s peanut butter cups via Uber Eats and still be able to binge-watch Parks and Rec while wearing your pajamas.

Early humans didn’t see the benefit of noticing intricate patterns in bark while walking through forests. Not even noticing individual trees was of any benefit. However, it was very beneficial to notice a hungry wolf in the forest.

Today, our brains work in the same way.

Similar things blend into the background, while those that are unique stand out.

Take Apple computers as an example. Contrary to popular belief, they are not better than PCs. They cost more than a comparable PC and can’t run certain software natively because they have a different operating system.

They aren’t better — they are just different.

Here are a few other examples of brands that successfully stand out from competitors by being different:

Black Rifle Coffee
Airstream
Dollar Shave Club
Tesla
Harley Davidson

So while you should strive to provide products or services that are as good or better than what your competitors offer, it’s even more important to be different so your brand will stand out and be memorable. This will give you a massive advantage over your competitors.
Also read: Top 6 Tips to Stay Focused on Your Financial Goals

2. Maintain a strong, multi-channel presence

Did you ever follow up with a potential client only to discover that they have bought from a competitor since your last contact? Your competitors are more likely to be in front of potential customers when they are ready to buy.

Some brands are able to do this well, but most don’t.

The majority of people fall within one of the following three categories: they use multiple channels poorly, one channel quite well but not others badly or rely completely on one channel.

Because media is so fragmented, effective marketing requires that your brand be present in more places than ever. There are many media platforms that we must deal with, including streaming services, television, radio, podcasts and YouTube.

We also have to deal directly with magazines, emails, newspapers, radio, podcasts, blogs, online, and other digital media. To be at the forefront of your customers’ minds, you must be there.
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It could include:

Facebook ads
Google ads
Organic social media
Search engine optimization
Email marketing
Public relations
Television advertising
Networking
Phone calls
Display advertising
Direct mail
Podcasts (as a guest and/or host)
Video marketing
Blogging

This is a huge list, so it’s important to limit the amount we take on.

It is easy to get caught up in the trap of trying too many things at once. However, this often leads to failing to do a lot of different things well. It is better to focus on one channel at a given time, and then work hard to gain significant traction in the next.

In ideal circumstances, you would like to have at least three to five channels.

Important to remember that social media should not only be considered one of these channels but should also include three to five social marketing sites. This is the same approach as for marketing channels. Once you have gained significant traction with one network, add another.
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3. Provide evidence of happy customers/clients

Every brand and every person behind it is biased and acting in their self-interest when it claims to be the best. They might be the best, but customers won’t believe them unless they can prove it.

Here are your clients and customers. Because they are social proof, you should make use of them in your marketing strategy.

Your clients and future customers will be satisfied with your products and services if they are satisfied. It is important to guide them in crafting the perfect testimonial. There is a formula.

Your customer or client should tell you about the problem they had before coming to us and how it affected them. This is a great way to get a testimonial. Next, they will need to explain why they decided to work with you instead of your competitors. Before they can talk about their experience with you, they should also discuss how they have benefited from your product. Finally, they should recommend your company.

This simple formula covers both the emotional and logical components of a purchase decision.

You should attempt to get them to give this testimonial on video. I’ve explained in a previous article the role that video plays in personal branding because of how it improves trust. Same applies to testimonials.

Richard Gall

Richard is senior editor of The Next Tech. He studied International Communication Management at the Hague University of Applied Sciences.

How to create an Educational App and Get some Profit

by Alan Jackson — 1 day ago in Mobile Apps 3 min. read

In recent times, the market for e-Learnings apps has been proliferating. Also, education apps are in high demand thanks to the global pandemic. Hence, many people want to enter into this niche with their own app to ma. So the question is, how to create an educational app?

Developing an educational app can be one of the most challenging tasks, especially if you don’t know how to go about it. Also, it is not only about educational app development; there are lots of other things that are also in the frame that you need to look at.

However, not to worry, as in this article, I will be sharing a couple of tips on how to create an educational app. So here we go:

How to create an educational app and get some profit

Validate Your Idea

The first step is to validate your idea. As the market already has too many educational apps, it would be tough for any new app to get attention. Hence, it is important that you are stepping into the right market, which offers your app a chance to grow.

So you need to have a clear idea of your target audience, what market you are tapping into, who your competitors are if your idea really has a demand in the market, and so on.

Once you have validated your idea, you can proceed further with your research and figure out what your app needs to stand out.
Also read: 7 Best Woocommerce Plugins to boost your Store you must know

Determine Your App Requirements

Once you know your idea has the potential to grow, you need to figure out what your app really requires. And the best way to figure this out is to look at your competitors. You need to study their marketing plan deeply, how their app works and what kind of content they are offering.

Once you have studied everything, your job is to do better than them. For instance, if your competitor only relies on video content, you can choose to offer video and audio content both.

Along with that, you will also need to figure out what your app requires. For example, what platform you are going to launch your app for. Will it only be for Android users or iOS users, or both? And depending on these factors, you will need to choose technologies.
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Develop Your Education App

After validating your idea, you need to start with education app development. And for this, you have to hire app developers, or if you are an experienced developer, you can handle the job by yourself.

But managing everything by yourself can be a challenging task. Hence, it is recommended that you have a team of developers who can handle different things and speed up the whole development process.

But if you don’t have the budget yet, you have to do it yourself only. Another thing that you can do is hire an app development company. So you don’t really have to handle the hard part by yourself.

Deploy

After you are done with education mobile app development, you have to focus on deploying your app. To deploy your app, you have to purchase web servers and register on the Apple App Store and Google Play Store.

Also, after deploying your app, you need to get started with marketing right away. So users will come to your platform and start using it.

Moreover, you should also not forget to look for feedback that will allow you to make your app better.
Also read: Top 10 Best Artificial Intelligence Software

Final Words:

So that was a quick guide on how to create an educational app. If you have any questions regarding educational app development, then do feel free to comment below, and I will help you out.