{"id":9921,"date":"2019-09-17T18:43:37","date_gmt":"2019-09-17T13:13:37","guid":{"rendered":"https:\/\/www.the-next-tech.com\/?p=9921"},"modified":"2019-09-18T18:49:08","modified_gmt":"2019-09-18T13:19:08","slug":"the-illusion-of-creartificial-intelligence","status":"publish","type":"post","link":"https:\/\/www.the-next-tech.com\/artificial-intelligence\/the-illusion-of-creartificial-intelligence\/","title":{"rendered":"The Illusion of CreArtificial Intelligence"},"content":{"rendered":"

In the age of Artificial Intelligence (AI) and Key Performance Indicators (KPI\u2019s) only\u00a0creativity<\/strong>\u00a0will open doors to new opportunities and long-term success.<\/p>\n

When others think that this soon will be under the all-powerful paw of technologies, some believe that creativity will help humans thrive and monetize on their talents, knowledge and unusual approaches to problem-solving. Buckle up, because this is my first article of the\u00a0Creativity series.\u00a0<\/strong>And it seems there is quite a journey ahead!<\/p>\n

Always surrounded by scientists I got used to hearing about miracles being born within the walls of laboratories. Some of them are ground-breaking as they promise a revolution in our daily lives and enable movement for the immobile, whilst others are life-changing and grow transplantable hearts on Petri plates. And amongst all these biomedical and technological wonders scientists are setting their eyes a little further. They want to apply\u00a0science to creativity\u00a0which works well in a lot of senses, but the concept of creativity itself.<\/p>\n

\"\"Is it really possible for science to recreate something that is beyond any tangible measure? Yes, creativity does provide a tangible output \u2014 being a sheet of music or a piece of writing. But do you really expect to program a machine and get output that would strike\u00a0human feelings<\/strong>\u00a0and induce an\u00a0emotional response?<\/p>\n

Oxford English dictionary\u00a0states that \u201cArt is the expression or application of human creative skill and imagination, typically in a visual form such as painting or sculpture, producing works to be appreciated primarily for their beauty and emotional power\u201d. This definition leaves us with a clear understanding that art is a form of human expression\u00a0that combines\u00a0creativity, imagination\u00a0and seeks to achieve\u00a0esthetic beauty\u00a0and induce an\u00a0emotional response. Program your robots<\/a> however you want, but this is already sufficient enough to understand that technological creativity is a lost cause. Moreover, how could something be created artificially if we don\u2019t really understand what creativity really is? We can copy what we perceive as creativity, but can not recreate the actual process behind.<\/p>\n

And wait, there\u2019s more. The same dictionary gives yet another definition of arts: <span style=”display: inline;border-radius: 4px; padding: 4px 10px 4px 0px;background-color: #d5e9ff;”>Subjects of study primarily concerned with human creativity, social life, such as languages, literature, and history (as contrasted with scientific or technical subjects).<\/span><\/p>\n

Being a more scientific definition this allows a wider space for discussion as we talk about science and data. So, all sorts of inputs (languages, history, etc.) are done in order for the machines to\u00a0analyze art\u00a0and help towards\u00a0studying creativity and beauty.<\/p>\n

There are plenty of scientists out there who believe: after reaching a certain amount of input AI will be able to reproduce high-quality art of its own. That calls for a good discussion. What do you call high-quality art? And what do you call art in general? Therefore, I strongly disagree. Keywords to art and creativity remain constant \u2014\u00a0human; expression; emotional power.<\/p>\n

Program as much as you want, but you won\u2019t beat the simple beauty of a human being.<\/p>\n

Scientists try, though. And an AI-powered music machine was born. AIVA you can read more about it\u00a0here is an AI invention fed with huge amounts of music coming from all paths of history. It has analyzed the most successful pieces out there and created algorithms of its own. Algorithms to create new music. It is not a mind-blowing hot invention that just landed the shelves \u2014 AIVA has been around for a while already. And I have to admit \u2014 it has improved a lot. Nevertheless, I still prefer some improvised tunes that find their way to the house from my neighbors\u2019 shower\u2026 Simply because it sounds catchy, fun and emotional.<\/p>\n

Related:<\/strong> –\u00a0AI Technology \u2018should be Accepted as an Inventor\u2019<\/a><\/p>\n

Creativity is all about being human<\/h2>\n

\"\"Being human means embracing\u00a0imperfection.<\/strong>\u00a0It is so deep in the collective consciousness that when we see a perfectly symmetrical face passing on the street, it gives us the creeps.
\nDo you remember \u201cOrphan<\/a>\u201d \u2014 the all-famous horror movie that hit cinemas in 2009? Just looking at the photoshopped face of the little girl on the poster (they took a picture of half of her face and mirrored the other half) gives the chills. Why is it though? It is perfectly symmetrical, therefore, should be considered beautiful.<\/p>\n

or so it seems variations of different forms and shapes. And all of them are considered to be the Everest of creativity.<\/p>\n

Science promises a bright future. It solves vital problems, enables efficiency, creates safer working environments, analyzes enormous amounts of data and calculates beyond comprehension. Science is\u00a0cold, objective, tidy and\u00a0data-driven. And we like it. But it is not something where we seek beauty and emotion.<\/p>\n

\"\"And\u00a0creativity\u00a0is exactly that \u2014 emotional expression of human feelings\u00a0in order to create something.\u00a0<\/strong>In a lot of cases, we can\u2019t really comprehend the process. We can try to explain it, but it could lead to extraterrestrial discussions about angels leading our hands while drawing\u2026 Or our inner selves dictating words in crazy moments of what we tend to call\u00a0inspiration.<\/p>\n

We don\u2019t really understand creativity. But what we do know is that it is\u00a0hectic, yet\u00a0beautiful. And it is the purest expression of being human. This is exactly why Artificial intelligence<\/a> can never exceed in creativity \u2014 it will always be too tidy and symmetrical. Amongst other things, that is.<\/p>\n","protected":false},"excerpt":{"rendered":"

Researching corporate behaviours and trying to understand why we act the way we do also raised questions on how to induce certain behaviours in order to achieve a better working environment, drive efficiency and be more inventive in problem-solving. So, here it comes – my latest first article about the (im)possible combination of AI and creativity.<\/p>\n","protected":false},"author":320,"featured_media":9993,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[36],"tags":[164,207,319],"_links":{"self":[{"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/posts\/9921"}],"collection":[{"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/users\/320"}],"replies":[{"embeddable":true,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/comments?post=9921"}],"version-history":[{"count":17,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/posts\/9921\/revisions"}],"predecessor-version":[{"id":10074,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/posts\/9921\/revisions\/10074"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/media\/9993"}],"wp:attachment":[{"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/media?parent=9921"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/categories?post=9921"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.the-next-tech.com\/rest\/wp\/v2\/tags?post=9921"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}