What is Business Intelligence (BI) & Visualization
BI involves the collection, analysis, and presentation of data to inform business decisions. This process typically involves extracting data from multiple sources, transforming it into a usable format, and analyzing it using statistical methods.
Visualization is the process of representing data in a visual format, such as charts, graphs, and maps. This makes it easier to understand complex data sets and identify trends and patterns.
BI and visualization are often used together to create dashboards and reports that provide real-time insights into business performance.
BI and visualization can be used to identify trends and patterns that might not be apparent from looking at individual data points. This can help businesses make more informed decisions.
BI and visualization can be used to track KPIs (Key Performance Indicators) and other metrics, enabling businesses to monitor their performance and make data-driven decisions.
BI and visualization can be used to identify areas of the business that are underperforming, allowing businesses to take corrective action.
BI and visualization can be used to improve communication within the business by presenting data in a way that is easy to understand and share.
BI and visualization can be used to support strategic decision-making by providing insights into market trends, customer behavior, and competitor activity.