Artificial Intelligence In Business. How AI Is Changing Business Management

Artificial Intelligence In Business. How AI Is Changing Business Management

by Evelyn Addison — 5 months ago in Artificial Intelligence 3 min. read

In just the last 30 years, humanity has created as much information as it could not produce in the previous three millennia! And this is just the beginning. Specialists are no longer physically able to process such a significant amount of data.

To remain competitive, small and large businesses actively use the application of AI in business. In some cases, this helps improve the performance of artificial intelligence in business, and in others, it completely changes it. Today we will talk about the use of AI in business and how AI will change it.

What is It, and Why is Artificial Intelligence Popular?

AI is a structure, a machine, capable of imitating human behavior or decisions to run assigned tasks. What sets AI apart from other electronic systems is its ability to learn itself. It is not inherently a function or format.

Artificial intelligence is the name given to a machine’s ability to analyze and make decisions. Artificial intelligence does not replace people – it is created to expand and deepen our capabilities and abilities. Why is it valuable for business:

  • Automates repetitive search and training processes;
  • Theoretically capable of making any product intelligent, improving it (increasing the cost several times);
  • Constantly adapts to a changing world;
  • Performs a more structural analysis of data than an employee, as he is able to perceive a huge amount of information.

A separate reason for the introduction of AI for startups and owners of micro-firms is that electronic intelligence requires a small set of information to work effectively.

Also read: 10 Best Saas Marketing Tools And Platforms For 2021

What Problems is AI Already Solving in Business?

AI is now being used extremely widely. We all see the results in pictures, videos, or texts that flood social networks. However, artificial intelligence for business is aimed at some opportunities.

  • Automation. Artificial intelligence in trading takes over tedious and repetitive tasks such as data entry (recognizes voice input) or record keeping. This frees up employees’ time, so they can focus on more important, non-routine, or creative tasks;
  • Improved decision-making. AI can provide information and analytics that enable companies to incorporate the most calculated decisions into their operations. By testing and scrutinizing customer trends, patterns, and behavior, companies can gain valuable insight into their business and make their operations more efficient;
  • Optimizing interaction with customers. Communication tools based on artificial intelligence (chatbots and virtual assistants) are becoming an integral part of high-level customer service;
  • Defining marketing strategies. AI can analyze customer information to make marketing strategies personalized for each user;
  • Improved security. Artificial intelligence systems can monitor cyber threats in real-time, instantly taking action to neutralize them.

3 Advantages and Disadvantages of Artificial Intelligence for Business

Although artificial intelligence brings a huge number of benefits to any type of business, it also has some disadvantages. Let’s look at the pros and cons of artificial intelligence.

Here are the pros:

  1. Make more data-driven decisions – AI algorithms analyze big data and provide valuable insights. Identifying patterns, trends, and opportunities that might otherwise be missed;
  2. Streamline business operations – AI automates and streamlines inventory management, customer service, and supply chain management;
  3. Product improvement – the introduction of artificial intelligence into the design of products, for example, in smart home devices that learn user preferences and automatically adjust settings.

Here are the cons:

  1. AI technologies can be expensive – if you want to use a specific AI tool or multiple tools for a large group, it could cost you hundreds (or thousands) of dollars per month;
  2. Some types of AI require specialized knowledge – while AI tools can be easy to use, like Notion AI, other AI solutions, like OpenAI’s ChatGPT-3, require complex API integrations;
  3. This can lead to bias – algorithms are only as objective as the data used to train them. If the data used to train the AI is biased, discriminatory, or incomplete, the algorithm may produce unfair or untruthful results.

Why is Artificial Intelligence Important for The Future?

Various industries such as business, manufacturing, and medicine are already using artificial intelligence in their work processes. It’s quickly creeping into our personal lives, whether it’s through face filters, translation apps, or everyday work.

In the future, with the development and process of self-learning, machines will begin to do more complex calculations and research, help compose algorithms, and also improve the quality and quantity of production. Regardless of the type of business, AI has already been introduced into it, and in the future, it will become an even more indispensable participant. Some experts predict that the moment when AI will displace people and replace them may come in the coming decades, but others are skeptical about this. It faces complex technical challenges, and it is impossible to say with certainty whether machines will be able to solve them.

Evelyn Addison

Evelyn is an assistant editor for The Next Tech and Just finished her master’s in modern East Asian Studies and plans to continue with her old hobby that is computer science.

Notify of
Inline Feedbacks
View all comments

Copyright © 2018 – The Next Tech. All Rights Reserved.