HSBC Bank UK (“HSBC UK”), part of HSBC Group, one of the world’s largest banking and financial services companies
As it closes branches and Covid-19 hastens the move to digital channels, HSBC has launched an education app to help customers make the transition to online and mobile banking.
The HSBC@Home program is designed to educate and upskill customers on a range of topics from digital tools and services to fraud and financial fitness. The sessions are delivered through live virtual webinars and are hosted by specially trained branch staff.
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Last month the lender said that it will shut 82 branches in the UK this year since the Covid-19 pandemic accelerates the tendency away from on-site banking and towards electronic stations.
Some 90 percent of all consumer contact today happening over the telephone, Smartphone, or internet, while the lender has noticed over 750,000 new cellular program registrations in the previous 12 months.
But with some folks – including the older – less comfy with digital providers, HSBC is calling customers and encouraging them to combine HSBC@Home. More than 350 pros across HSBC UK branches have received training to provide the programme and also the bank has held approximately 200 sessions for clients up to now.
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Jackie Uhi, Uk head of the network, HSBC, says: “With many people embracing digital as their primary banking channel – some for the first time – we have launched HSBC@Home to help build confidence and enhance their digital skillset.
“The programme, which will be delivered across our UK branches, covers everything from how to register for our digital services and what you can do via the mobile app and online banking, to guarding yourself against fraud.”
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