Monitoring trends can be a big part of managing a small-business. Every year brings new changes to your industry and the tools and platforms that you use. Your ability to adapt is key to your success. Here are some insights and trends from the members of the online community for small businesses.
TikTok is definitely one of the most popular social media platforms in 2021. Marketers can gain a lot of value from TikTok. Even if you don’t use TikTok for reaching your audience, there are lessons to be learned from viral content. This SEMRush post has more information.
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Video will be a key online marketing strategy in 2021. It’s time you started using it to promote your business. This HTML Marketing Institute post by Jodi Harris has some tips.
LinkedIn is a powerful network for professionals and businesses. However, the benefits and uses of LinkedIn can vary from one year to the next. Christopher Benitez discusses facts and statistics about LinkedIn Trends in this Startup Bonsai article. BizSugar members also commented on this post.
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In 2021, influencer marketing will be a major trend in business. If you want your strategy to succeed, it is important to measure its impact. Nina Petrov explains how to do this in this Pixel Productions article.
Affiliate marketing can be a great way to make money. There are many people who have built entire businesses around this idea. Others use it to generate a steady income stream. Bill Acholla lists the top female affiliate marketers in this post.
Multilingual consumers are becoming more common among today’s customers. This can impact the communication strategies of many companies. This is especially important for podcasts. This GMR transcription post by Beth Worthy explains this trend and shows how to adapt your podcasting strategy. See what members of the BizSugar community are saying.
Also read: Top 10 IT Skills in Demand for 2021
Your website’s design can have a significant impact on sales and conversions. This has been true since the beginning. People are now becoming more aware of the importance psychology has on web design. Read more by Katie Lundin in this Crowdspring article
Online consumers are increasingly interested in three-dimensional experiences. This technology is still in development. Businesses are constantly looking for new ways to improve this technology. Chris Wood, MarTech blogger, shares the concept and offers tips to help implement it.
Google My Business is a powerful platform that helps businesses get found online. Google Business Profile was recently rebranded. This could have a significant impact on local businesses. Learn more about the updates from Alix Coe in this Bright Local post.
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Today’s major trend is the gig economy. There are many opportunities to make extra money. This income can be used to help your business or to supplement your existing earnings. You can find opportunities to earn money shopping by Holly Reisem Hanna on The Work at Home Woman blog.
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